It’s NEW! and EXCITING!

By Nadine Wright – Marketing Manager, INTERPHEX

Isn’t it in the nature of a trade show to be “new!” and “exciting!” every year? I mean, what would get you to come back year after year if it wasn’t for what was new and exciting!?

Here at INTERPHEX, our daily job is to ensure we are meeting your standards and bringing what is new and exciting to the show each year. After the show last March, once we were all rested and able to form sentences again, we all sat down to talk about feedback we heard and read in our post show survey from all of YOU. And that, my friends, is why we decided to change things up for 2012.

You’ve heard us talk about our restructured conference program… but what’s so new and exciting about it? We’ve restructured it from being a bunch of really good conference sessions – to being a structured group of really great conference sessions that are organized into five specific tracks. With members of our conference advisory board at the helm of each track,  these tracks were reformatted to reflect the technical cross functional team approach employed by firms to bring products to successful market realization.

What else is new and exciting that we’re all talking about here in the INTERPHEX office? Over 140 New exhibitors, always exciting special events, including: Opening Night Reception, FOYA Display Area, Outsourcing One-On-One Meeting Center, IPS Floor Tours, special Thursday sessions (open to all badgeholders), great keynote speakers happening on both Tuesday and Wednesday of the show… and so much more.

So have we convinced you yet on why you need to be at INTERPHEX this May 1-3? I think the answer to that question is pretty obvious.

Nadine Wright is the Marketing Manager for INTERPHEX. Contact Nadine at nwright@reedexpo.com

She’s also the face behind the tweets. Chat with us @INTERPHEX, like us on Facebook, and join our LinkedIn group!

About INTERPHEX

Official blog of: INTERPHEX New York - www.interphex.com INTERPHEX Life Sciences Innovation Week - www.interphexpuertorico.com
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